Toby Foote

3 Steps to Dominate Email Marketing Deliverability

Email marketing deliverability refers to an email campaign’s ability to reach recipient inboxes and is critical to any email marketing campaign. If emails don’t reach the inbox, potential customers won’t see them. In this article, we will discuss three (3) steps to dominate email marketing deliverability for your email campaigns. Step 1 – Use Email … Read more

10 Key Steps To a Great Small Business Website

Small Business Website

In today’s internet-driven world, where people are always online, having a website is essential for every business. No matter what your business is, whatever products or services you offer, having a small business website is needed to allow your business to grow and succeed. Here are ten effective steps in building a great small business … Read more

Micro-Influencers: What Are They and How Do You Use Them?

Influencer marketing has been gaining popularity worldwide for the past few years. In fact, the industry rakes in an impressive $6.5 billion globally. However, one sub-category has been a game-changer for various brands: micro-influencers. Now that personalization has become the name of the game; it’s all about relevance and not numbers. Working with individuals with … Read more

You Got Their Email. Now What?

Email marketing

While many business owners are focused on encouraging website visitors to hand over their emails, using newsletters or lead magnets, the key to sales growth is using email marketing as a sales tool. A contact database is a must-have if you’re a small business wanting to make it big. However, it’s not enough to just … Read more

Tips for Getting to the Top of Google

Get To Top of Google

Getting your small business to the top of Google isn’t easy, but commitment and strategy make it possible to get you where you want to be. Google is the go-to page for people looking for products, services, and solutions. In fact, the search engine giant processes a whopping 8.5 billion searches daily! It would be … Read more

Don’t Hire a Part-Time Marketing Person

part-time marketing

Small business owners are not marketing experts and are so busy running their businesses that they don’t have time to devote enough to marketing. So, they begin to think about hiring a part-time marketing person. This article will show why working with a marketing agency is the best way to amp up your business volume. … Read more