What is Digital Ad Management?
Digital ad management refers to the process of planning, creating, executing, and analyzing digital advertising campaigns. This can include creating and publishing ads on various online platforms such as search engines, social media, and websites, as well as tracking and analyzing the performance of those ads. Ad management can also include targeting specific audiences, adjusting bids, and optimizing ad spend to achieve desired results. It aims to maximize the returns on the advertising investment.
Why do I need this service?
Digital ad management is a top generator of website visitors who leave contact information or make a purchase. Primarily because businesses can target their advertising message to specific niches, companies can target audiences based on their devices, geographic locations, demographics, and areas of interest.
This type of advertising also allows companies to retarget consumers after they have previously engaged with their website with customized messages based on their actions while interacting on the site. This feature enables businesses to turn the just-looking consumer into someone who feels appreciated for their interest.
What is included in this service?
Our digital ad management service includes the following:
- Determining your prime objective
- Developing a detailed strategy to address your objective
- Creating ad content using your existing digital material
- Setting up your advertiser accounts
- Installing pixel tracking code on your website for ad accounts
- Identifying search terms to target for ads
- Identifying people’s profiles to target for ads
- Setting up retargeting campaigns for previous viewers
- Placement and management of ads
- Tracking and reporting on ad performance
The pricing below is for all services. Contact us to start a conversation to determine which services are best for you.
|Digital ad management fee for ad spend up to $2,500 (ad spend not included)||$500||monthly|
|Digital ad management fee for ad spend up to $5,000 (ad spend not included)||$750||monthly|
|Digital ad management fee for ad spend up to $10,000 (ad spend not included)||$1,000||monthly|
How do I get started?
All you need to do to get started is complete a contact us form, and we will reach out to you to schedule a 30-minute discovery call. During that call, we will work better to understand your goals for your Pay-Per-Click Ad campaign and provide you with a free recommendation and a proposal for us to complete the work for you.